In my second coaching session with Emma (me being the client) we talked about who my ideal client would be. Ofcourse I didn't have an answer on that question, but we unravelled a few things:
- That real estate salespeople have their own specialisation: they work either in the residential sales area, rural or commercial field. Who do I want to serve? Food for thought.
- That my plan is to offer my services to the average real estate salesperson, the top agent, their management and groups of salespersons. Is there something these target groups have in common? Do I need to address them differently? Do I want to focus on just one of those groups? More food for thought.
Furthermore I am working on my business plan right now and feel the need for a planning & timeline to work out when I want to be in business. Does everything need to be in place to start my business or is it ok to just start with the things that come first? With this I mean that I want to enter my market by approaching real estate companies and offer to do a presentation or a workshop in their monthly staff meetings. Do I want to make an appointment with one of these companies already and jumpstart my business? Or am I holding back? Food for thought...
And I've got a challenge: I have to call at least 2 people who I will offer my coaching services (pro bono). EEKS!!! But I have 2 people in mind, so let's go for it!
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